About Us
C Bass Lures, founded in 2017 by Charles Harmon Jr., has been dedicated to providing high quality fishing equipment since its beginnings. Mr. Harmon, fondly known as C-Bass, embarked on his fishing journey at a young age, drawn in by the explosive bites and thrilling pulls. He often contemplated how to share this exhilarating experience with fellow fishing enthusiasts. With a robust background in engineering and product development, C Bass set out to create premium fishing lures that mimic various bait fish profiles. He meticulously carved and shaped wood to develop New Glide Baits and New Swim Baits that swim just like the real thing. This passion for the outdoors has also motivated him to be a steward of the environment, ensuring that he leaves no trace behind and preserves our waters for future generations. C Bass is committed not only to helping you catch the fish of a lifetime but also to creating unforgettable memories along the way!
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